MAP Monitoring — Protect Your Brand's Minimum Advertised Price
Automatically detect MAP violations across 65+ online retailers. Get real-time alerts when sellers drop below your minimum advertised price, collect timestamped evidence for enforcement, and maintain pricing integrity across your entire distribution network.
Sound familiar?
Manual spot-checking of retailer prices catches less than 10% of MAP violations — most go undetected for days or weeks.
Without timestamped evidence, enforcing MAP policies against repeat violators becomes a he-said-she-said argument.
Free tools and browser extensions cannot monitor dozens of retailers simultaneously at the scale brands need.
MAP violations erode brand value, undermine authorized dealers, and trigger a race to the bottom across your channel.
Seasonal promotions make it harder to distinguish legitimate promotional pricing from unauthorized MAP violations.
Get started in minutes
Define Your MAP Policies
Upload your product catalog with MAP prices via CSV or API. Set violation thresholds, exception windows for authorized promotions, and notification preferences.
Automated Monitoring
ShoppingScraper continuously checks prices across 65+ online retailers on your chosen schedule. Every price point is logged with timestamps for compliance records.
Detect, Alert, and Enforce
Receive instant alerts when a retailer drops below your MAP. Access timestamped violation reports with pricing evidence to support enforcement conversations with violators.
Track every product, every seller, every price change
Everything you need
65+ Retailer Coverage
Monitor MAP compliance across Amazon (16 domains), bol.com, Google Shopping, Coolblue, and 50+ additional retailers from a single dashboard.
Real-Time Violation Alerts
Get notified by email, webhook, or Slack the moment a retailer advertises below your MAP. Respond within minutes instead of discovering violations weeks later.
Timestamped Evidence Collection
Every price check is logged with retailer name, product identifier, observed price, MAP price, and timestamp. Export compliance reports for enforcement discussions.
Promotional Exception Windows
Define authorized promotion periods where specific retailers may temporarily price below MAP. The system automatically excludes these from violation alerts.
Seller-Level Tracking on Marketplaces
On Amazon and bol.com, see which specific third-party sellers are violating MAP — not just that the marketplace listing is below your minimum price.
Compliance Dashboard & Reports
Visual compliance matrix showing green (compliant), amber (near-threshold), and red (violation) status per retailer. Export to Excel or share via read-only link.
What Is MAP and Why Does It Matter for Brands?
MAP — Minimum Advertised Price — is the lowest price a brand authorizes its retailers to publicly advertise. It is not the same as a minimum selling price (which may have legal restrictions). MAP policies protect brand value, support authorized dealer margins, and prevent a race to the bottom where every retailer undercuts the next. When MAP is not enforced, premium retailers drop your products, discount channels dominate, and your brand perception suffers.
- MAP protects authorized dealer margins and incentivizes them to carry your products
- Consistent pricing across channels maintains premium brand perception
- Without enforcement, MAP policies are just suggestions that violators ignore
- Automated monitoring makes enforcement practical even with hundreds of retailers and thousands of SKUs
Live pricing statistics at a glance
How MAP Violations Damage Your Business
A single MAP violation can trigger a chain reaction across your distribution network. When one retailer drops below MAP, authorized dealers either match the lower price (destroying their margins) or stop carrying your product entirely. On marketplaces, MAP violations directly impact Buy Box ownership — the lowest-price seller wins the Buy Box, rewarding the violator with more sales. Over time, unchecked MAP violations shift your sales channel mix toward low-service discount sellers who damage your brand experience.
- Authorized dealers lose margin and may delist your products
- Buy Box algorithms on Amazon reward the lowest price, incentivizing violations
- Brand perception shifts from premium to discount as prices race to the bottom
- Customer service suffers when low-margin sellers cut corners on fulfillment and support
Compare all seller offers for any product
Automated MAP Enforcement at Scale
ShoppingScraper makes MAP enforcement practical for brands of any size. Instead of assigning team members to manually check retailer websites — a process that catches fewer than 10% of violations — our automated monitoring covers 65+ retailers on every check cycle. When a violation is detected, you have the evidence you need: timestamped price data, retailer identification, and violation severity. This turns enforcement from a time-consuming guessing game into a data-driven process.
- Monitor thousands of SKUs across 65+ retailers without hiring additional staff
- Respond to violations within minutes instead of discovering them weeks later
- Build a historical record of repeat violators for escalated enforcement actions
- Combine with promotional compliance tracking to distinguish authorized discounts from violations
Manage all your price monitoring schedulers
Frequently Asked Questions
What is MAP monitoring?+
MAP monitoring is the automated process of checking whether retailers are advertising your products at or above the Minimum Advertised Price you have set. ShoppingScraper checks prices across 65+ online retailers on a schedule you define and alerts you instantly when a violation is detected.
How many retailers can I monitor for MAP compliance?+
ShoppingScraper supports 65+ online retailers including Amazon (16 country domains), bol.com, Google Shopping, Coolblue, IKEA, and many more. You can monitor all of them simultaneously from a single dashboard. New retailers are added regularly.
How quickly will I know about a MAP violation?+
You are notified in real time via your chosen channel — email, webhook, or Slack — as soon as our system detects a price below your MAP threshold. With hourly monitoring, most violations are detected within the same day they occur.
Can I handle promotional exceptions?+
Yes. You can define promotional exception windows where specific retailers are authorized to price below MAP for a defined period. The system automatically excludes these from violation alerts, so your team only sees true unauthorized violations.
What evidence do I get for enforcement?+
Every price check is logged with the retailer name, product identifier (EAN, ASIN, or URL), observed price, your MAP price, the price difference, and a timestamp. You can export violation reports as Excel files or share them via read-only dashboard links.
Does MAP monitoring work on marketplace sellers?+
Yes. On Amazon and bol.com, ShoppingScraper tracks individual third-party sellers, not just the marketplace listing price. This means you can identify exactly which seller is violating your MAP policy, even if multiple sellers list the same product.
Start protecting your MAP today
100 free API calls. No credit card required. Set up MAP monitoring in under 5 minutes.