Merchant Intelligence

Know every competitor inside out

Track which merchants sell your products, how they price, where they ship from, and how customers rate them. Get the full picture.

Everything you need to understand the competitive landscape

Price Strategy Classification

Every merchant is automatically classified as Price Leader, Competitive, or Overpriced based on their pricing patterns across your monitored products.

Top 5 Leaderboards

See who wins on price (Price Leaders) and who has the widest catalog (Coverage Leaders) at a glance. Identify your most aggressive competitors instantly.

Company Intelligence

Full company details: legal name, address, founding year, employee count, CEO, industry classification, and an AI-generated business description.

TrustPilot Integration

See customer review scores and sentiment for each merchant directly in your dashboard. Understand how reputation correlates with pricing strategy.

Country & Market Distribution

Understand where each merchant operates and their geographic pricing strategy. Visualize country-level coverage with distribution charts.

Brand Coverage Analysis

Filter merchants by brand to see who carries what, and identify distribution gaps or unauthorized sellers across your product catalog.

Dashboard View

Merchant overview at a glance

The Merchants tab gives you an instant overview of every seller competing on your products. See coverage percentages, country distribution, industry breakdowns, and price leader rankings in a single view.

  • Coverage percentages per merchant
  • Country and industry distribution charts
  • Price Leader, Competitive, and Overpriced classification
  • Top 5 leaderboards for price and coverage
app.shoppingscraper.com/schedulers/merchants
Merchants overview with coverage percentages, country distribution, and industry breakdown

Analyse merchant coverage per scheduler

app.shoppingscraper.com/products
Product Price Tracking table showing products with images, brands, cheapest prices, merchant favicons, and data points

Track every product, every seller, every price change

Deep Dive

Deep dive into any merchant

Click any merchant to open a detailed profile. See their full product list with your prices side by side, price distribution charts, competitive positioning, company details, and TrustPilot scores. Everything you need to assess a competitor in one modal.

  • Product-by-product price comparison
  • Company details with AI-generated description
  • TrustPilot review score and sentiment
  • Website screenshot and social media links
app.shoppingscraper.com/schedulers/merchants
Merchant details modal showing product list, price distribution, and competitive position

Deep dive into any merchant

Data available per merchant

Every merchant in your scheduler is enriched with the following data points, updated automatically with each run.

Domain and favicon
Legal company name and registration
Physical address and city
Country of operation
Industry classification
Number of employees
Founding year
CEO/leadership details
AI-generated company description
TrustPilot review score
Website screenshot
Social media presence
Brands carried
Product categories
Price strategy (Leader/Competitive/Overpriced)
Product coverage percentage
Number of "cheapest" wins

Built for competitive intelligence

Retailers

Identify which competitors to watch most closely based on pricing strategy, product overlap, and market coverage.

Brands

Monitor authorized vs unauthorized resellers. Spot distribution gaps and enforce MAP pricing across your dealer network.

Agencies

Provide clients with competitive landscape reports including merchant profiles, pricing strategies, and market positioning.

Frequently Asked Questions

How does ShoppingScraper classify merchant pricing strategies?+

Each merchant is automatically classified based on how their prices compare to the market average across all products they carry. Merchants who are consistently below market average are labeled Price Leaders, those near the average are Competitive, and those consistently above are marked Overpriced. Classification updates with every scheduler run.

Where does the company intelligence data come from?+

Company data is aggregated from public business registries, domain records, and web sources. Details like legal name, address, founding year, employee count, and CEO are collected and enriched with an AI-generated business description. TrustPilot scores are pulled directly from the TrustPilot API.

Can I filter merchants by brand to find unauthorized resellers?+

Yes. The Brand Coverage Analysis lets you filter the full merchant list by any brand in your catalog. You can see which merchants carry each brand, compare their pricing, and identify sellers who are not on your authorized dealer list.

How often is merchant intelligence updated?+

Merchant data updates every time your price monitoring scheduler runs. If you run daily schedules, merchant classifications, coverage percentages, and pricing positions refresh daily. Company intelligence details like founding year and employee count are refreshed periodically as new data becomes available.

Map your competitive landscape today

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