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Unlock the Secrets of Amazon Search Data with ShoppingScraper

Functionality

October 3, 2023

Navigating Amazon's SERPs (Search Engine Results Pages) is vital for e-commerce success but can be tedious. That's where ShoppingScraper comes in, offering a reliable, automated way to scrape and analyze Amazon SERPs with precision.

What is Amazon SERP Analysis?

SERP analysis on Amazon involves extracting crucial data like product rankings, competitor pricing, and reviews from search results. Normally, gathering this data manually would be cumbersome, but ShoppingScraper streamlines this process, offering insights into:

The capabilities of ShoppingScraper go far beyond mere scraping. Here are eight use-cases, applicable to e-commerce companies, agencies, distributors, and brands, to illustrate the breadth of applications for Amazon SERP data, based on the rich payload our API returns:

  • Keyword Tracking for Products: Monitor how your products or your clients' products rank for specific keywords, such as the returned keyword: "sonos" in our payload. With detailed product titles and SKUs ("sku": "B09B13XFGY"), refine your content and SEO strategies for Amazon listings.
  • Competitor Price Monitoring: Keep an eye on how competitors are pricing similar products and who is getting the buybox. With data like "price": 498.0, you can dynamically adjust your pricing strategies.
  • Stock Availability Checks: Using "availability": "InStock" or "OutOfStock", monitor stock levels of competitor products to identify when to run promotions.
  • Ad Strategy Optimization: Use the sponsored: false field to understand the landscape of organic vs sponsored products. Improve your PPC strategies based on real-time SERP data.
  • Multi-Market Analysis: With geo: { "country": "fr"}, you can easily extend your SERP analysis to multiple Amazon marketplaces, perfect for global strategies.
  • Review Analytics: Leverage review data like "rating": 4.6 to gauge public perception and improve your own products or advise clients.
  • Shipping and Fulfillment Intelligence: Using "shipment": "standard" and "shippingCosts", optimize your shipping and fulfillment processes to offer better terms than competitors.

Sample data

{
    "shoppingscraper": {
        "query": {
            "link": "https://api.shoppingscraper.com/search/amazon/nl?keyword=sonos&page=1&limit=5",
            "keyword": "sonos"
        },
        "endpoint": {
            "type": "search",
            "app": "amazon"
        },
        "metadata": {},
        "geo": {
            "country": "nl",
            "language": "en"
        },
        "stats": {
            "results": 5,
            "pagespeed": 2.422783285030164
        },
        "results": [
            {
                "classification": "unknown",
                "title": "Sonos One SL All-In-One Smart Speaker, (Krachtige Wifi-Luidspreker, Met App-Besturing En Airplay 2, Multiroom Speaker Voor Onbeperkt Muziekstreaming, Zonder Spraakbesturing), Wit",
                "sku": "B07WRK2696",
                "link": "https://amazon.nl/dp/B07WRK2696",
                "currency": "EUR",
                "sponsored": false,
                "ranking": {
                    "productList": 1
                },
                "stats": {
                    "offers": 1
                },
                "offers": [
                    {
                        "shipment": "standard",
                        "shippingCosts": 0,
                        "availability": "OutOfStock",
                        "promise": [],
                        "reviews": {
                            "rating": 4.7,
                            "amount": 6515
                        },
                        "link": "https://amazon.nl/dp/B07WRK2696"
                    }
                ],
                "content": {
                    "images": [
                        "https://m.media-amazon.com/images/I/61XXXHK7YjL._AC_UL320_.jpg"
                    ]
                }
            },
            {
                "classification": "product",
                "title": "Sonos Beam (Gen 2), de intelligente soundbar voor tv, muziek en nog veel meer (zwart)",
                "sku": "B09B13XFGY",
                "link": "https://amazon.nl/dp/B09B13XFGY",
                "currency": "EUR",
                "sponsored": false,
                "ranking": {
                    "productList": 2,
                    "price": 26,
                    "totalPrice": 26
                },
                "stats": {
                    "offers": 1
                },
                "offers": [
                    {
                        "formerPrice": 549,
                        "price": 499,
                        "shipment": "standard",
                        "shippingCosts": 0,
                        "availability": "InStock",
                        "promise": [],
                        "reviews": {
                            "rating": 4.7,
                            "amount": 337
                        },
                        "link": "https://amazon.nl/dp/B09B13XFGY"
                    }
                ],
                "content": {
                    "images": [
                        "https://m.media-amazon.com/images/I/31WzgZBfiGL._AC_UL320_.jpg"
                    ]
                }
            },
            {
                "classification": "unknown",
                "title": "Sonos Roam SL (Zwart). Ervaar het grootse geluid van deze kleine, lichtgewicht draagbare speaker die perfect is voor thuis en on-the-go.",
                "sku": "B09PNTD2PD",
                "link": "https://amazon.nl/dp/B09PNTD2PD",
                "currency": "EUR",
                "sponsored": false,
                "ranking": {
                    "productList": 3
                },
                "stats": {
                    "offers": 1
                },
                "offers": [
                    {
                        "shipment": "standard",
                        "shippingCosts": 0,
                        "availability": "OutOfStock",
                        "promise": [],
                        "reviews": {
                            "rating": 4.5,
                            "amount": 564
                        },
                        "link": "https://amazon.nl/dp/B09PNTD2PD"
                    }
                ],
                "content": {
                    "images": [
                        "https://m.media-amazon.com/images/I/71eZAQnzsBL._AC_UL320_.jpg"
                    ]
                }
            },
            {
                "classification": "product",
                "title": "Sonos Move 2, Onze krachtigste draagbare speaker is van binnen en buiten vernieuwd en levert opzwepend stereogeluid waar je maar wilt. (Zwart)",
                "sku": "B0CHFQ8SWH",
                "link": "https://amazon.nl/dp/B0CHFQ8SWH",
                "currency": "EUR",
                "sponsored": false,
                "ranking": {
                    "productList": 4,
                    "price": 26,
                    "totalPrice": 26
                },
                "stats": {
                    "offers": 1
                },
                "offers": [
                    {
                        "price": 499,
                        "shipment": "standard",
                        "shippingCosts": 0,
                        "availability": "InStock",
                        "promise": [
                            "Ontvang het morgen, 4 okt",
                            "GRATIS verzending"
                        ],
                        "reviews": {
                            "rating": 0.4
                        },
                        "link": "https://amazon.nl/dp/B0CHFQ8SWH"
                    }
                ],
                "content": {
                    "images": [
                        "https://m.media-amazon.com/images/I/71khoXVhFiL._AC_UL320_.jpg"
                    ]
                }
            },
            {
                "classification": "unknown",
                "title": "Sonos Era 300, Met next-level geluid van alle kanten omringt Era 300 je niet alleen, hij plaatst je midden in je muziek. (Zwart)",
                "sku": "B0BXLJ936Z",
                "link": "https://amazon.nl/dp/B0BXLJ936Z",
                "currency": "EUR",
                "sponsored": false,
                "ranking": {
                    "productList": 5
                },
                "stats": {
                    "offers": 1
                },
                "offers": [
                    {
                        "shipment": "standard",
                        "shippingCosts": 0,
                        "availability": "OutOfStock",
                        "promise": [],
                        "reviews": {
                            "rating": 4.5,
                            "amount": 35
                        },
                        "link": "https://amazon.nl/dp/B0BXLJ936Z"
                    }
                ],
                "content": {
                    "images": [
                        "https://m.media-amazon.com/images/I/71Z9S5x0+WL._AC_UL320_.jpg"
                    ]
                }
            }
        ]
    }
}


Why Choose ShoppingScraper for Amazon SERP Analysis?

Our tool is engineered for fast, precise Amazon SERP scraping, and it's as easy as sending an API request like so: https://api.shoppingscraper.com/search/amazon/{COUNTRY_CODE}?keyword={KEYWORD}&page={PAGE}.

Key Features:

  • Fast Scraping: Our API returns data in under 4 seconds, as shown in our pagespeed stats.
  • Geo-specific Data: Target Amazon marketplaces globally by specifying the COUNTRY_CODE.
  • Comprehensive Data: Get everything from sku, title, to reviews and availability.
  • 99.9% Uptime: Our reliability ensures uninterrupted data scraping.

How Does ShoppingScraper Make SERP Analysis Simple?

  • Select Amazon Marketplace: Use the COUNTRY_CODE to define the region.
  • Set Parameters: Insert your API_KEY, KEYWORD, and any metadata like productid.
  • Execute API Call: Send the API request and get back comprehensive SERP data.
  • Data Analysis: Use the returned JSON payload for in-depth analysis.
  • Data Export: Integrate the API response into your BI tools or export it as needed.

Detailed explanation of our API can be found in the Amazon API documentation.

Benefits of Using ShoppingScraper

  • Speed and Scale: Scrape Amazon SERPs across multiple countries.
  • User-Friendly: No technical skills required or any CAPTCHAs to solve.
  • Reliable and Accurate: Our API captures complete and accurate SERP data.

Choose a pricing plan that aligns with your business needs and scale your Amazon SERP analysis effortlessly.

Essential Plan - €129/mo

  • 20k API requests
  • Web app and API access
  • Price monitoring on webshops and marketplaces
  • Coverage for 1 marketplace
  • Email support

Growth Plan - €199/mo

  • 50k API requests
  • Web app and API access
  • Price monitoring on webshops and marketplaces
  • Coverage for 2 marketplaces
  • Email support

Advanced Plan - €399/mo

  • 150k API requests
  • Web app and API access
  • Price monitoring on webshops and marketplaces
  • Coverage for 3 marketplaces
  • 10k additional requests for €29
  • Email and phone support

Enterprise Plan - €749+/mo

  • 500k+ API requests
  • Web app and API access
  • Price monitoring on webshops and marketplaces
  • Coverage for 5 marketplaces
  • 10k additional requests for €15
  • Email and phone support

Whether you're just starting out or operating at a large scale, we have a plan that fits your SERP scraping needs. 

What Our Customers Are Saying

The CEO of 10XCREW, who operates a marketing agency, had this to share about their experience with ShoppingScraper:

"ShoppingScraper has been a key asset for our agency. With the support of ShoppingScraper, we are able to collect massive quantities of relevant data, which feeds our systems and provides our specialists with data-driven insights. This helps them make better decisions about advertising, optimization, pricing, and inventory management, leading to increased sales and profits."

This is more than just a testimonial; it's proof of the actionable results that ShoppingScraper delivers. From advertising strategies to inventory management, our tool empowers businesses to make informed decisions that directly impact their bottom line.

By ingesting this multi-faceted SERP data into your decision-making processes, you're not just scraping data, you're harvesting actionable business intelligence. Whether you're in e-commerce, an agency, a distributor, or a brand, our SERP data equips you with the insights to make data-driven decisions across various operational aspects.

Ready to leverage these capabilities? Choose the pricing plan that fits your needs or read more about our Amazon SERP use-case.

Free trial for Amazon scraping